Latest News
IAB Tech Lab releases final Privacy Sandbox Fit Analysis
Published: June 27, 2024 In August 2023, IAB Tech Lab assembled a group of senior leaders, predominantly individuals with extensive experience in product, engineering, data... Read More
IAB Tech Lab Honors Key Contributors with Lifetime Achievement Awards at 10th Anniversary Celebration
IAB Tech Lab, the global digital advertising technical standards-setting body, announced at the IAB Tech Lab Summit the recipients of its prestigious Lifetime Achievement Awards.... Read More
Announcing the Ad Creative ID Framework to Improve Connected TV Advertising Experience
IAB Tech Lab, the global digital advertising technical standards-setting body, announced today the Ad Creative ID Framework (ACIF). This framework supports the use of registered... Read More
Press Release: IAB Tech Lab Finalizes Data Deletion Request Framework to Streamline Digital Ad Supply Chain Privacy Compliance
IAB Tech Lab, the global digital advertising technical standards-setting body, announced today the release of the final Data Deletion Request Framework, following the conclusion of... Read More
Events
Ad Ops Workshop for Advanced TV
Learn all about the Ad Creative ID Framework, the VAST CTV Addendum, and the brave new world of ad formats and interactivity in CTV. Before...
Date: August 13 @ 8:00 AM
Our Vision
Establish open technical standards across the ad-supported digital economy, enabling people and businesses to prosper from the societal and economic benefits of the internet.
Our Mission
Develop global, open interoperable technology standards supporting the growth of a secure and private ad-supported digital economy.
